Creating an entrepreneur or business owner cover letter that captures your business acumen and innovative spirit doesn't have to be a challenge. We've got you covered with practical tips, inspiring examples, and customizable templates.
Use them effectively, and you'll have a cover letter that clearly communicates your entrepreneurial grit and value to potential business partners or investors.
In this guide, we'll teach you everything you need to know about writing a cover letter as an entrepreneur. Keep reading to learn about:
- Cover letter examples for multiple entrepreneurial positions
- Properly formatting your entrepreneur cover letter
- Writing an effective cover letter header & headline
- Personalizing the greeting on your entrepreneur cover letter
- Making your entrepreneur cover letter introduction memorable
- Showing your professional value as an entrepreneur in your cover letter
- Using impactful action words in your entrepreneur cover letter
- Concluding your cover letter with a strong closing statement
- Avoiding common mistakes on an entrepreneur cover letter
- Accessing valuable job search resources for entrepreneurs
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CEO cover letter example
Why does this CEO cover letter work?
- Effective summary of experience: One strong point in this cover letter is how the candidate effectively summarises their experience right at the start. By mentioning over a decade of experience in leading organizations of various scales (from start-ups to Fortune 500 companies), the candidate instantly sets the stage for their skills and knowledge. This gives readers a clear understanding of the candidate's value proposition.
- Specific role-related skills: Another great aspect of this cover letter is the detailed mention of specific role-related skills. Whether it's coordinating business functions, hiring new employees, or identifying revenue growth opportunities, these skills closely align with the responsibilities of a Chief Executive Officer. By specifying how they've successfully performed these tasks in the past, the candidate clearly communicates their potential value-add to the employer.
What could make this CEO cover letter example better?
- Improving readability with bullet points: A point of potential enhancement in this cover letter is the readability. While it contains valuable information, bullet points could further optimize this. Using bullet points to summarize key achievements or skills allows the reader to quickly scan and grasp crucial aspects of the candidate's potential value.
Business operations manager cover letter sample
What makes this cover letter sample effective?
- A big-picture leader with an eye for detail: A strong point of this cover letter is a clear demonstration of the candidate's overall command over business operations. From leading a team, handling significant budgets, to ensuring project success and operational oversight, the candidate exhibits an ability to handle complex and varied managerial tasks.
What can improve this cover letter?
- Avoid repetition — leave the resume to do its job: One improvement for this cover letter could be to avoid repetition of information that is surely available in a resume. By mentioning their educational background and professional certification, which presumably are already detailed in their resume, the candidate has missed an opportunity to instead focus on unique aspects or intriguing nuances of their experience that the resume alone may not effectively convey. Remember, a cover letter complements the resume — it doesn't echo it.
Business development intern cover letter sample
What's a strong point of this cover letter sample?
- Value-added presentation: A clear plus of this resume is how it showcases value addition. Rather than merely listing roles or achievements, this resume connects the dots, linking educational pursuits to practical applications. By associating roles in the Marketing Society and Model United Nations to the development of skills for the internship, this resume spotlights the candidate's capacity to draw learning from one area and effectively apply it to another.
How can we make this intern cover letter sample shine?
- Taming the text: While the content of the resume is undeniably strong, one area for improvement is its length. A more concise, bullet-point format could make it more skimmable, ensuring key points are not overlooked in a quick scan.
1. Properly format your entrepreneurial cover letter
Creating an entrepreneur cover letter can seem daunting, but a little attention to formatting can go a long way. Here are some helpful tips:
- Structured layout: Break your letter into clear sections — introduction, main body, and conclusion — to guide the reader smoothly through your letter.
- Consistent design: Use the same font, size and color scheme as your resume to maintain consistency across your application materials.
- Headers and bullet points: Use headers and bullet points to break down information. This helps the reader to glean key points at a glance.
- White space: Include plenty of white space around your text. It gives your letter a neat, uncluttered look and makes it easier to read.
- Brief and succinct: Keep your language clear, precise, and easy to understand. Remember, less is often more.
Remember, the goal is to make your letter as clear and easy to read as possible. This can be your first step towards landing that dream business owner role.
2. Write an effective cover letter header & headline
The first steps to creating a well-written entrepreneur cover letter are to properly format your header and headline.
A cover letter header is a short block of text that includes all the necessary information about the applicant and the company they are applying to.
As for the cover letter headline, this is similar to a title that helps to introduce the topics covered within the letter and hook the attention of the employer.
Below, we have included more in-depth examples and explanations of both of these cover letter elements:
Formatting the header
The header of your cover letter can vary in formatting and order of information, depending on the visual style you are going for on the document. However, it should always contain between 3 to 4 lines of text that include:
- Your name and professional title
- Your professional contact information (phone number, email address, LinkedIn, etc.)
- The name and title of a hiring manager, the company name you are applying to (& the department, when applicable), the company address
Let's take a look at two contrasting examples:
Bad example of a cover letter header
From: John K. Williams
contact@johnwilliamsisbestdeveloper.com
Why is it weak? This example falls short as it lacks specific information such as the department or person to which the letter is addressed and the applicant's professional designation. Moreover, using a humorous or self-promoting email can come across as unprofessional.
Good example of an entrepreneur cover letter header
From: John Doe, Entrepreneurship Specialist
(123) 456-7890 | johndoe@email.com | linkedin.com/in/john-doe
To: John Mitchel, Hiring Manager
B2B Academy, Entrepreneurial Department
New York, NY 10003
Why does it work? In this enhanced version, the header addresses the specific person at the receiving company, includes the sender's professional title and more acceptable email. What's more, it contains a phone number and LinkedIn profile for additional contact methods.
Writing the headline
When writing the headline of your cover letter, you should consider how journalist use headlines to catch the eye of potential readers. Your headline should be as accurate as it is compelling, providing an honest look into the information your letter will cover.
To create your headline, you should always use a keyword related to the position, an eye-catching number or trigger word, a powerful adjective or verb, and a promise.
Bad example of a cover letter headline
Experienced Entrepreneur
Why is it ineffective? This headline is too vague and does not provide any specific information about the applicant's achievements.
Good example of an entrepreneur cover letter headline
Transforming Business Landscapes: A 40% Efficiency Boost through Tech Innovations
Why does it work? This headline is clear and catchy, showing just how much of a game-changer the applicant can be. It talks up their achievements with real numbers while highlighting their solid tech skills. Essentially, this headline tells a quick, intriguing story that makes anyone want to keep reading and learn more about what this candidate brings to the table.
All in all, a well-crafted header provides complete, professional contact information, while a compelling headline grabs attention and effectively summarizes your value, setting the stage for a successful first impression.
3. Personalize the greeting on your entrepreneur cover letter
The greeting on your cover letter is more important than you might think. It's the first interaction you have with your potential employer, so it's crucial to get it right. Ideally, you want to personalize the greeting with the hiring manager's name. Here's why:
- It shows you’ve taken the time to do a bit of research.
- Personalization creates a connection and is more likely to grab their attention.
- It demonstrates a high degree of professionalism.
But where can you find the hiring manager's name? Here are a few places to start:
- The job listing: Sometimes, it's mentioned right there.
- The company website: Look for names within the team or contact page.
- LinkedIn: A bit of detective work can often unearth who you're looking for.
Here's an example of personalized greetings
Dear Mr. Johnson,
Dear Mr. Michael Johnson,
Dear Hiring Manager Michael Johnson,
If despite your best efforts, you can't track down a name, don't worry. There are professional ways to open your cover letter:
General greetings for your cover letter
Dear Hiring Manager, — works as a general-purpose greeting.
Dear [Company Name] Team, — shows you're addressing the collective group.
Remember, to avoid old-fashioned and impersonal greetings like "To Whom It May Concern." A well-addressed greeting sets the tone of professionalism and personalization, vital for making a good first impression.
4. Make your entrepreneur cover letter introduction memorable
The greeting and headline of your cover letter will do a lot of the heavy-lifting in terms of initially attracting the attention of employers. However, to keep them intrigued, you need a compelling and memorable introductory paragraph that includes:
- A brief overview of your professional history and goals
- A statement on why you are enthusiastic about applying to this company
- A mutual acquaintance (when possible)
Bad example of an entrepreneur cover letter introduction
I am applying for the Entrepreneur position at your company. I have worked in this industry for five years.
Why is it weak? This example is not engaging or memorable, and it doesn't provide any specific information about the applicant's skills or achievements. It's also missing a personal connection and enthusiasm about the company.
Good example of an entrepreneur cover letter introduction
Harnessing a rich experience of leading startups and securing investor interest, I’m an entrepreneur with a proven knack for business development. It was during my recent consulting project with your esteemed Head of Business Affairs, Jack Smith, that I learned about the entrepreneurial opportunity at [Company]. Jack's recommendation has encouraged me to apply, firmly believing that my skills can spur further growth at your esteemed company.
What's making this click? The revised introduction is direct yet intriguing, offers values the candidate brings, and adds a personal touch with a reference within the company. It capitalizes on the applicant's experience while propelling interest for what they could offer in the new role.
5. Show your professional value as an entrepreneur in your cover letter
Following the introduction of your cover letter are the body paragraphs, where you will provide a more in-depth look into what makes you the ideal candidate for the position.
In these body paragraphs, you should strive to answer each of the following questions:
- What excites you about working at this company?
- What do you hope to learn from working at this company?
- What accomplishments or qualifications make you stand out as an applicant?
- What key skills do you possess that are relevant to the position?
Pay special attention to your accomplishments in this section of your cover letter, as they help to show employers the real-life and actionable value you can bring to the company.
Here is an example of how to describe an accomplishment in an entrepreneur cover letter
As an Entrepreneurial Consultant for [Former Employer], I assisted in the acquisition of a new business asset that raised the market value of the company by roughly $2.4M. Additionally, I conceptualized a company re-brand used to relaunch the business under a new name and mission.
6. Use impactful action words in your entrepreneur cover letter
As you aim to infuse life into your job application, consider adding action verbs to your cover letter. These 'doing' words can make your capabilities and contributions utterly clear and compelling.
Why does it matter? Here's why:
- They portray you as a go-getter.
- They allow you to showcase your skills in action.
- They intensify your accomplishments to stand out.
Here are action words that entrepreneurs might find useful in their cover letters
- Launched
- Spearheaded
- Engineered
- Negotiated
- Devised
- Pioneered
- Transformed
- Optimized
- Reframed
- Diversified
Including these action-packed words in your cover letter can enhance readability and rivet the reader’s attention. Boost your entrepreneurial story with these power words and let your accomplishments do the talking!
7. Conclude your cover letter with a strong closing statement
The final component of your entrepreneur cover letter is a powerful closing statement. In this closing statement, you should include:
- An enthusiastic sentence saying you are looking forward to hearing from them
- An additional sentence stating you will follow up, including how you will contact them or how they can contact you
- A formal sign-off
Bad example of a cover letter conclusion
Looking forward to your call.
Best,
[Your Name]
Why is this weak? This statement is too passive and doesn't show any proactive intention from the candidate's side. It's also quite generic, lacking a personal touch or specific mention of the role.
Good example of closing statement on an entrepreneur cover letter
I am eager to speak with you directly about how I can apply my entrepreneurial skills to grow your business and achieve your company’s objectives efficiently. To best reach me, you may call (123) 456-7890 any weekday from 8 a.m. to 4 p.m. to set up a formal meeting time. I greatly look forward to hearing from you and will reach back out in a week’s time to follow up.
Yours Truly,
[Applicant Name]
Why does it work? This version has the candidate taking active steps for follow-up, clearly mentioning their interest, and providing specific details on when they can be contacted. It leaves a more professional and thoughtful impression.
8. Avoid common mistakes in an entrepreneur cover letter
Steer clear of these pitfalls when crafting your entrepreneur cover letter:
- Overusing jargon: Limit your use of buzzwords and focus more on clear, straightforward language. Keep it human.
- One-size-fits-all approach: Customize each cover letter to match the specific job you're applying for. Generic letters usually lack punch.
- Too long, didn't read: Keep your cover letter concise. If it's too lengthy, key points might be overlooked.
- Neglecting proofreading: Spelling mistakes or grammatical errors can undermine your credibility. Double-check your work.
- Being too humble: Don't shy away from showcasing your achievements. Let them know what you're capable of.
- Lack of follow-up plan: Indicate your plan to touch base or your availability for a future conversation.
Remember, your cover letter is often your first impression — make it count.
9.Average salary and job outlook for entrepreneurs
When it comes to entrepreneurs, earnings can vary greatly depending on the type of business, industry, and the entrepreneur's level of experience and success. However, for an equivalent comparison, we can look at data for top executives.
According to the Bureau of Labor Statistics, top executives earned an average annual wage of $100,090 as of May 2022. Remember, this may well be less than what successful entrepreneurs can make, but it gives a general picture of salary in a leadership role.
In terms of outlook, the employment of top executives is projected to grow by 3% from 2022 to 2032, about as fast as the average for all occupations. What does this mean for potential entrepreneurs? There's going to be competition, but there's also room for growth and opportunity.
Notably, about 311,600 openings for top executive positions are projected each year, on average, over the decade. While not all entrepreneurs are looking to fill such openings, this figure does suggest a healthy demand for individuals with leadership prowess and business acumen — key traits of successful entrepreneurs.
10. Valuable job search resources for entrepreneurs
As an entrepreneur, your role often requires you to wear many hats and make critical decisions. To successfully navigate this sphere, here's a list of must-have resources:
- Startup job boards: Sites like AngelList, VentureLoop, and Crunchboard are excellent for finding opportunities in new and emerging companies.
- Networking platforms: LinkedIn is invaluable not just for job search but also for connecting with other professionals, investors and potential partners in the entrepreneurial space.
- Professional organizations: Groups like the Young Entrepreneur Council or Entrepreneurs' Organization offer resources, mentorship and networking opportunities for entrepreneurs.
- Online communities: Platforms like Reddit (especially the r/startups and r/Entrepreneur subreddits) can offer a wealth of advice, collaboration opportunities, and even job postings.
- Pitch events: Many cities host events where entrepreneurs can pitch their ideas to potential investors. Check local listings for opportunities.
- Co-working spaces: Beyond just a place to work, these environments often foster a community of like-minded entrepreneurs and can be a source of advice, networking, and job opportunities.
Remember, stepping into the entrepreneurial world is a brave step. With the right resources, your journey can become smoother and potentially more rewarding.
Follow this cover letter outline for maximum success.
Entrepreneur / Business Owner Cover Letter FAQ
What should I include in my entrepreneur cover letter?
Your entrepreneur cover letter should include your contact information, a personalized greeting, and an engaging introduction. Highlight your relevant experience, entrepreneurial skills, achievements, and explain why you're interested in this specific opportunity. Wrap it up with a compelling closing and your signature.
How can I make my entrepreneur cover letter stand out?
To make your cover letter stand out, focus on your achievements as an entrepreneur, highlight your problem-solving skills, and demonstrate your innovative thinking. Customization is key, so make sure your letter is tailored to the opportunity you're pursuing.
Do I need a different cover letter for each entrepreneurial opportunity?
Yes, it's best to create a unique cover letter for each opportunity. This allows you to speak directly to the needs of the specific organization or individual you're contacting, which is likely to make a stronger impression.
How long should my entrepreneur cover letter be?
Your cover letter should ideally be one page long, encompassing about three to four brief paragraphs.
What tone should I use in my entrepreneur cover letter?
An entrepreneur cover letter should be professional, yet also reveal your personal passion and drive. Steer clear of overly formal language and let your entrepreneurial spirit shine through.